Overview

South African tax and accounting practitioners revealed something striking: seven out of ten said their practices were growing. However, when asked about their top priorities for 2026, billing and collection ranked alongside client retention as the most urgent concern—ahead of AI, new client acquisition, and cybersecurity. The growth was there and the clients were there, but what was missing was the cash.

As we dug deeper, the reasons became clear: practitioners spent unbillable hours wrestling with SARS eFiling issues that were not part of the original engagement. Sole operators and small teams were too stretched to invoice promptly. It was a market where nearly half of all practitioners charged under R1,000 an hour for work that carried enormous professional liability. Furthermore, clients in a difficult economy took longer and longer to pay. This webinar was built around those realities—not theory, but the actual financial pressure points that SA practices were living with at the time.

Webinar Content

This session covered:

• The real cost of practitioners' time—and what they were likely not recovering.
• Whether practitioners were charging enough and pricing strategies for a market that pushed back.
• The billing gap: why the work was completed but the invoice was not.
• Why the distinction between cash flow and profit was hurting practices.
• Methods for getting paid in a difficult economy through debtor management that preserved client relationships.
• Early warning signs practitioners often ignored.
• Tools tax accountants used to improve profit.

Competencies Developed

By the end of this webinar, participants were able to:

• Analyzed cost structures and identified hidden profitability risks.
• Applied appropriate costing and pricing methodologies to improve margin recovery.
• Strengthened billing discipline to reduce write-offs and improve revenue realization.
• Interpreted key working capital and cash flow indicators.
• Implemented structured cash flow forecasting processes.
• Identified early warning signs of liquidity pressure.
• Developed practical debtor management strategies to improve cash sustainability.
• Aligned pricing, billing, and cash flow management with long-term financial resilience.

Presenter

Caryn Maitland

Caryn is a qualified CA (SA and RA), who has lectured extensively at the University of KwaZulu-Natal (and other institutes) where she lectured Advanced Financial Accounting. Since then, Caryn has specialised in facilitating ethics conversations, keeping assurance practitioners up to date and unpacking legislation for the financial sector.

She has conducted independent workshops and seminars for professional accountants since 2006 on various topics and has consulted on several technical issues. Since January 2011, she has focused on her own business as technical freelance consultant and trainer to those working within the accounting profession. Caryn is a technical advisor to various SAICA Eastern Region Districts as well as serving on various SAICA committees, such as the SAICA Eastern Region Council.

Since 2018, Caryn has worked extensively with commerce and industry, assisting analysts, directors, and other users of financials to interpret, prepare, analyse and forecast based on the results of financial statements.

CPD

Attending this webinar and the successful completion of the online assessment will secure a certificate of completion for 2 hours of CPD.

Event Investment

Free for Tax Accountant CPD subscribers and Practice Packages. Not a CPD subscriber yet? Click here to register now.

• Regular price:  R460.00
• Group booking discounts available when you register for a group.

Payments and cancellations

• All payments must be made by EFT or by credit card, at least three working days before commencement of an event.
• Kindly note that should payment not be received two days after the event, legal action will be taken.
• Proof of payment will be requested at registration if payment does not reflect in The Tax Faculty’s bank account.
• Only written notice of cancellation will be recognized.
• Conditions:
  • If the cancellation occurs more than four working days prior to the event no cancellation fee will be charged.
  • If the cancellation occurs less than four working days prior to the event, a 100% cancellation fee will apply.
• Delegates who book and fail to attend will be liable for the full event fee.
• The Tax Faculty’s liability in the case of an event being cancelled will be limited to a refund or credit of the event fee.
• Please click here for the full terms and conditions.